The metadata indicating The Republic of Tea branding wasn’t limited to tea either—it also appeared on As Ever‘s £11 flower sprinkles product page before being quietly removed.

The brand uses caffeine-free Nigerian hibiscus in its tea blends—an interesting choice given Meghan’s ancestry. During her visit to Nigeria with Prince Harry in May 2024, Meghan referenced a genealogy test that showed she is “43 per cent Nigerian,” a detail she first shared on her Spotify podcast.
As Ever’s Creative Collaboration Model
The As Ever website addresses its business model in the FAQ section, explaining that it works with “best-in-class vendors” to transform Meghan’s original recipes and ideas into polished, scalable products.
GB News has reached out to Meghan and Harry’s representatives for official comment.

From Raspberry Spread to Rosé Wine
The As Ever brand launched its first nine products in April, including a raspberry spread in collectible packaging for £10, wildflower honey with honeycomb for £21, and three herbal teas—all of which sold out in under an hour.
New items were recently added to the range, including a Napa Valley rosé scheduled for release on July 1, a £21 jar of orange blossom honey, and a fresh apricot spread available in both gift-worthy and regular packaging.
The As Ever venture is part of Meghan’s larger media and branding efforts tied to her Netflix partnership. It follows her recent show With Love, Meghan, which debuted in March.